Barber Anywhere
Overview
Barber Anywhere is a mobile barber service designed to bring professional grooming directly to its clients. Based in the Cayman Islands, the business focuses on convenience, style, and precision — offering high-quality cuts without the need to visit a shop. The goal for this project was to create a logo that felt both sleek and modern while remaining approachable and instantly recognizable across print, apparel, and digital platforms.
Concept Development
The visual direction began with exploring ways to merge the themes of mobility, craftsmanship, and style. Through iterative sketching, I developed a concept that seamlessly fuses three key elements: barber scissors, a location pin, and a subtle human form. Together, they create a mark that represents both the service and its clientele — a nod to the brand’s tagline of being “where style meets convenience.” The design also forms the illusion of a man with glasses and a mustache, adding personality and memorability to the icon.
Execution & Style
To maintain a refined yet bold identity, I drew inspiration from traditional barber color schemes while modernizing the palette. The use of deep navy and rich red evokes professionalism and trust, while the off-white accent adds balance and warmth. The geometric precision of the typography complements the icon’s symmetry, ensuring clarity and versatility across applications — from signage and social media to embroidered patches and van graphics.
Outcome
The finished logo delivers a strong and adaptable identity for Barber Anywhere. It captures the brand’s spirit of movement and modern professionalism, standing as a mark that feels timeless, functional, and distinctively tailored to the business’s mobile nature.
